Showy Coneflower, also called Orange Coneflower, is a butterfly favorite with a mid-summer-to-fall bloom time that can be prolonged by removing spent blossoms (dead-heading). The large, daisy-like flowers (to 2.5" across) have yellow-orange rays and purple-brown centers. Plants remain in a mounded-profile and can form colonies in large plantings on sunny sites with medium-dry to medium-wet soil, although consistent moisture and good circulation seem to be preferred in the establishment years. It has prolific bloom production over a long mid-summer to fall bloom period. Leaves are oblong to lanceolate with a medium green color. Showy coneflower makes a good cut flower.This Rudbeckia is deer resistant and attracts butterflies.
 
 
Click here for more information from USDA-NRCS.